Strategic Management week 3 Discussion
External Environment
Each week, you will be asked to respond to the prompt or prompts in the discussion forum. Your initial post should be a minimum of 300 words in length, and you should respond to two additional posts from your peers. If you have not done so lately, please review the Rules of Discussion.

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Given the importance of understanding the external environment, why do some firms fail to do so? What were the implications of the firms’ failure to understand that environment?

