Short paper
Salespeople today have numerous tools they can use to manage their sales activities and customer information. Some of the best-known personal sales management software includes Sage ACT, GoldMine, QuickBase, and Chaos Intellect.
Do an online search for "sales management software." Select at least three programs, watch their sales videos, and read about their features and benefits. If you wish, you can download and use a trial version for a closer look at the programs.
In a short paper, write a brief review of the three programs. Discuss what you see as the pros and cons of each one and how you think it might help you better manage your sales activities and customers/prospects.
Read online reviews by software and sales experts about what they think of the programs and what they recommend. How do their recommendations differ from yours?
Short Paper/Case Study Rubric (Undergraduate)

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Guidelines for Submission: Short papers should use double spacing, 12-point Times New Roman font, and one-inch margins. Sources should be cited according to a discipline-appropriate citation method. Page-length requirements: minimum of 2 pages.
Critical Elements Exemplary (100%) Proficient (85%) Needs Improvement (55%) Not Evident (0%) Value
Main Elements Includes all of the main elements and requirements and cites multiple examples to illustrate each element
Includes most of the main elements and requirements and cites many examples to illustrate each element
Includes some of the main elements and requirements
Does not include any of the main elements and requirements
25
Inquiry and Analysis Provides in-depth analysis that demonstrates complete understanding of multiple concepts
Provides in-depth analysis that demonstrates complete understanding of some concepts
Provides in-depth analysis that demonstrates complete understanding of minimal concepts
Does not provide in-depth analysis
20
Integration and Application
All of the course concepts are correctly applied
Most of the course concepts are correctly applied
Some of the course concepts are correctly applied
Does not correctly apply any of the course concepts
10
Critical Thinking Draws insightful conclusions that are thoroughly defended with evidence and examples
Draws informed conclusions that are justified with evidence
Draws logical conclusions, but does not defend with evidence
Does not draw logical conclusions
20
Research Incorporates many scholarly resources effectively that reflect depth and breadth of research
Incorporates some scholarly resources effectively that reflect depth and breadth of research
Incorporates very few scholarly resources that reflect depth and breadth of research
Does not incorporate scholarly resources that reflect depth and breadth of research
15
Writing (Mechanics/Citations)
No errors related to organization, grammar and style, and citations
Minor errors related to organization, grammar and style, and citations
Some errors related to organization, grammar and style, and citations
Major errors related to organization, grammar and style, and citations
10
Total 100%

