Business Strategy P
All reports should contain the following elements, in whatever order you decide to include them: – Executive summary
– Statement of project scope or problem, and issue analysis

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– External analyses
o General environment /PESTEL
o Industry analyses
o Competitive dynamics
o Cooperative dynamics
– Internal analyses
o Stakeholder map
o Performance (multiple measures)
o Capabilities and core competencies
o Strategies
o Corporate governance
– Diagnostics
o Implementation
o SWOT
– Alternatives
– Recommendations

